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Hi. My name is Flavio Santana. Currently, I'm Product Designer at GFT Group, co-creator of the Coletivo UX blog, UI Designer freelancer at Guaraná Technologies and UI Design Teacher at PUC Campinas.

Hi. My name is Flavio Santana. Actually, I'm UX, UI and Product Designer at GFT Group, co-creator of the Coletivo UX blog, UI Designer freelancer at Guaraná Technologies and UI Design Teacher at PUC Campinas.

Drop me an e-mail at hello@flasa.me

Let's start from the beginning

Let's start from the beginning

My name is Flavio Santana and I work as a designer since 2009. I have worked in publicity agencies, design studios, and big companies, like Guia Mais, LG, Renault, Brasil Pré-Pagos and GOL Airlines. 

I am graduated in Graphic Design and postgraduate in Information Architecture & UX, at Impacta University.

I have contributed for 3 years to Design Culture blog, with articles about design, communication, user experience, and culture. I am also one of the creators of the Coletivo UX blog, one of the first initiatives to share UX knowledge in Portuguese, through articles and meetups. This project is connecting a lot of professionals in Brazil, who are with me and in partnership with Odair Faléco improving the UX Design market.

My process

My process

Always I look to align the business goals with the user's needs. Not only delivery a project but understand the real impact in their lives. During the visual design process, I look to improve the user experience through studies, trying and errors, using the visual design principles, gestalt, semiotic and shape psychology.

Also, I always looking to validate and share the experiences with other professionals in a way open mind to critics and different ways to improve the final product. These experiences have helped me improve my skills in graphic design, digital design, web design, app interface, and front-end development.

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Skills

Skills

- Human-Centered Design Process

- Information Architecture

- Wireframes, Prototypes

- Web Performance (Request Analysis)

- Web Optimization (Sprites, Images)

- Web Accessibility (Colour Contrast, Color Blindness)

- User Interface Design

- Icon Design, Graphic Design

- Usability Tests & Improvements

- User Flow

- Design Thinking

- Human-Centered Design Process

- Information Architecture

- Wireframes, Prototypes

- Web Performance (Request Analysis)

- Web Optimization (Sprites, Images)

- Web Accessibility (Colour Contrast, Color Blindness)

- User Interface Design

- Icon Design, Graphic Design

- Usability Tests & Improvements

- User Flow

- Design Thinking

Tools

Tools

- Adobe Creative Suite

- Sketch, Figma

- Invision, Marvel

- Front-end development (HTML & CSS)

- Flinto, Principle

- Affinity Photo, Affinity Designer

- Zeplin, Simply

Companies

Companies

I've worked with brands in Brazil and around the world helping to build better experiences through the UX Design process since 2009. Some of them:

I've worked with brands in Brazil and around the world helping to build better experiences through the UX Design process since 2009. Some of them:

sesc
sain_gobain
renault
matera
guarana
gol